Tag Archive optimization

Searching online, SEO, Santa Rosa SEO

Why is SEO Important in Santa Rosa

Santa Rosa, CA to some may be on the smaller size for a city, but it’s actually fairly large in competition.

When researching a cities competitive nature, a few things go into the equation:

  • Population
  • Competition
  • Consumer Behavior

Population

With a large Population, the reach is much larger.  Imagine talking to an audience of over 100k people, without a microphone. The first few rows might be able to hear but anything beyond that probably won’t. Having a website without SEO in a larger city is like not having that microphone. You’ll reach some but will fall short after a certain point. Get SEO on your website to expand that reach.

Competition

Competition plays a factor since other business may offer the same services. Competition helps drive consumers to do research about products or services before purchasing and discover you online.

Don’t get stuck behind. We offer SEO Packages that can fit your business’s needs. Get SEO and back in the competition.

Consumer Behavior

Lastly Consumer Behavior can be a large reason to get SEO. Statistics show consumers do research 3 times before they make a final purchase. This means a company can be searched for multiple times in order to close a sale. Where do people search? Google. What influences Google Search Ranking? SEO.

The Facts About Santa Rosa

Santa Rosa has a population of 175k people with 56% white, 30% Hispanic and the rest make of Asian, Black and mixed. This is your local reach in Santa Rosa. Building a marketing strategy that caters to this demographics is ideal since these are your potential customers. Demographic research is a huge part in Local SEO for Businesses in Santa Rosa. Find out how well you rank in your local market with a SEO Audit. It’s Free.

mobile page speed, slow loading website

Page Speed, Waiting to Load

Have you ever sat staring at your phone waiting for a website to load? Clicking the refresh button, toggling your Wifi to get a better connection. Don’t worry, it’s not you… it’s them. On average, a user will look at their phone a total of 4 hours a day! The way people use their phones now have seriously changed within the past 10 years and is the vessel of obtaining information.

So Why Does Having a Fast Website Matter?

Users tend to be impatient in a world of instant gratification. Web pages that take longer than 6 seconds to load are prone to loss their audience. 1 to 3 seconds could lose 30%, 3 to 5 seconds may lose 95%.

70% of phone connections will be at 3G or slower thru 2020 (information provided by thinkwithgoogle.com)

How Slow is My Website

Check your website for Desktop and Mobile PageSpeed: Google PageSpeed Tool

If your website is producing some low numbers, you may consider a website redesign. LacedMedia offers many types of packages that are affordable and specific to your business goal.